I’ve always loved telling stories and been fascinated by language, so I guess I was always destined for a role in communications. What makes my job particularly special to me is the difference we can make to someone who is uncertain, disengaged or demotivated with a truly meaningful message or a call to action that really resonates. There’s magic and power in words. The average person will spend a third of their lifetime at work, so it gives me a buzz to tell the stories that help them to make the most of that time and be productive.
I find inspiration everywhere and am always bursting with ideas, but I also find my happy place is working quietly through a plan or a spreadsheet. With this weird combination of creative spirit and detailed analyst, I think the difference I make is connecting inspiration with practical action. Whether it’s helping people to understand their role in delivering against a shared vision, sensitively translating organisational changes for impacted individuals or simply sharing productivity hacks for a new piece of technology; for me, it’s all about meaningful change and making life better.
Savouring every moment is what I care about. I love adventures and new experiences – especially when enjoyed with my three enthusiastic offspring. The same goes for new ideas – I can’t get enough of them and am never far away from an inspirational book, blog or podcast. I’m also a real optimist so positivity and kindness are super important to me.
This week we're looking at how change has transformed over time. And asking how change management itself will need to transform to support a new world of agility, customer-centricity and digital transformation.
There ARE good outcomes to be found amid crisis, but how do we build on the time spent accelerating transformation and digital adoption during lockdown? And how can we turn crisis into something with lasting meaning and value?
I've learned more about change in a practical sense from my children in three months of lockdown than any live experience, programme, training course or industry affiliation could ever have taught me.
Sign-up for news
Targit Communications 2026 | Privacy policy